What the Tug of War Between the U.S. and China Means for Manufacturers and Business Owners in Africa
As the United States and China escalate their trade battle, global markets are bracing for impact. The Trump administration has introduced sweeping tariffs—10% on all imports and a staggering 145% specifically targeting Chinese goods. In response, China slapped a 125% duty on U.S. products.
Now, manufacturers and business owners in Africa are stuck wondering what it means for them.
The World Trade Organization (WTO) has already predicted that global trade growth in 2025 could shrink by 0.2%. But here’s the twist—this global shake-up could be a golden opportunity for African businesses… if we act strategically.
Chinese companies are actively seeking new suppliers and partners, many turning to African firms through social media and direct outreach. Chinese capital is flowing into:
- Infrastructure
- Green energy
- Digital technology
At the same time, U.S. and European investors are eyeing Africa as a fresh alternative to Chinese-dominated supply chains.
It’s an exciting time, but we get it—navigating new waters is never easy. And that’s exactly why you need more than optimism… you need a solid strategy.
That’s where The Strategy Center comes in. We will help you:
1. Seize new global opportunities
2. Craft sharp, forward-thinking plans
3. Innovate through Blue Ocean Strategy and value innovation
As the tides are shifting, the playing ground has finally been leveled for firms in Africa. And we at The Strategy Center can help you milk the most out of it.
You see, at The Strategy Center, we don’t just provide a roadmap—we guide you through, strategically. Using value innovation and Blue Ocean Strategy, we help you unlock new markets, sidestep competition, and build for long-term success.
New World, New Strategy: How African Businesses Can Thrive Amid U.S. – China Trade Battles